Subject	Catalog Number	Title	Credits
Marketing	334	Internet and Direct Marketing	3.00
Details: Students learn the basic principles and practices of direct and interactive marketing. Topics include planning an interactive direct marketing program, direct marketing media such as Internet, catalogs, direct response advertising, and direct mail. The course also examines developing, managing, and using customer databases to produce highly targeted offerings. Prerequisite: MKTG 310 or 311. (F)
Section	01	Class Number	1999
Term	Fall 2025-2026	Status	Active
Dates	09/02/2025 - 12/12/2025	Topic	None
Time	09:30 AM - 10:45 AM Tu Th	Instructor	Vollmers,Stacy M
Enrolled	36 of 34	Room	South Hall 227